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Investors with a more conservative appetite may find… Ice Attractive style. By focusing on companies that have demonstrated consistent financial performance and growing profits, we seek to beat the market with a combination of income and steadily rising stock prices. We consider this a less risky investment strategy than… fireBut company and industry-specific risks mean that diversification is still important.

Ice investing can sometimes deliver significant, short-term gains, but we primarily seek consistent gains over time, and shallower declines during broader stock market declines. These traits are more common in established companies, however Ice The approach does not focus exclusively on large companies. We often see a great opportunity to invest in mid-sized companies, which have a strong niche in their industry and the ability to grow their profits for years to come.